EnglishThe global baby product market size was valued at USD 10.91 billion in 2017 and is expected to register a CAGR of 5.5% over the forecast period on account of rising spending capability and changing lifestyles. Rapid urbanization and growing middle-class population across several developing regions are driving the market further. Changing lifestyle, particularly in developing countries, has encouraged the adoption of convenience-oriented routine, making these items desirable, which will fuel the industry growth over the forecast period.
Moreover, rising consumer awareness regarding child health is boosting the sales of these products, thereby augmenting industry growth. Manufacturers, with the support of government and NGOs, have been promoting baby hygiene, which in turn will fuel the demand for various cosmetics and toiletries like skin, hair care, and other products. Baby food is the second-largest segment and is expected to gain significant share over the forecast period.
